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2011 Results

• 2011 Best Of Show
• Consumer Accessibility - Overall Award
• Environmental Design - Overall Award
• Judges Rationale - Overall Award
• Winning Briefs
• • Brief A - Redesign an Aerosol
  • Brief B - Society, Packaging & Consumers
  • Brief C - Six Can Beverage Wrap
  • Brief D - Nuts or Confectionery in Tin
  • Brief E - Pharmaceutical Packaging
  • Brief F - Baby Food in Glass
  • Brief G - Redesign an Existing Product
  • Brief H - Juice or Dairy Shrink Sleeve Label
  • Brief I - Next Generation Milk Packaging

Brief B - Society, Packaging & Consumers

• GOLD
• SILVER
• BRONZE
• COMMENDATIONS

Award Criteria

Alcoa Australia Rolled Products Award Criteria: This Award is for the entry that best identified a packaging issue and solution for today’s consumers. The design should reflect Alcoa’s commitment to sustainability – economically viable, socially responsible and one that protects and enhances the environment.

Student Name
Patrick Aditya Luwia

Institution
University of New South Wales, NSW

Name of Entry
Pulse

Comments
Simple, practical, attractive and environmentally responsible, Pulse reworks the packaging for tissues. Patrick has used only one material, recycled cardboard, to its best with no glue or no plastic, making it 100% recyclable. Clever tabs interlock against each other as a substitute for glue and a unique shaped opening holds the tissues. A tissue elevator has been incorporated with clear instructions informing the consumer. The elevator also acts as a visual indicator for the amount of remaining tissues. Genius!